![]() Clearly communicate your brand name, bio, and mission statement Can you afford paid plans? Or would it be wiser to stick to a free plan, at least for now? Some website builders even provide a free forever plan. Check out what platforms other online stores use to sell online.Ĭonsider your budget, too. Most website builders have a few things in common, but features vary from provider to provider, so it’s a good idea to research and find out which ones will work best for you.ĭo you want complete control over website design? Or will a basic site do the trick? Do you need advanced features like email marketing tools or SEO tools? If you want to include a blog on your small business site, a platform with a user friendly content management system would probably be ideal.Īnd if you have an online store, you might want to look into the best eCommerce website builder for your needs and consider whether you’re willing to sign up for eCommerce plans that charge transaction fees. In reality, the best website builders will be ones that fit your needs. ![]() The website building world is a big one, with many platforms advertising themselves as the best website builder for small business. You could have a basic site online that you can start promoting in just a few clicks. They enable you to build a website from scratch, often with a drag and drop editor, and get it up and running quickly. We touched a little on small business website builders, but let’s dive a bit deeper.Įssentially, website builders are a suite of web design tools that require no special coding experience. Choose the best website builder for your needs It’s possible to get a free domain name or one for a very low price. Keep your domain name as short and as simple as possible while remaining true to the spirit of your business. com URL might seem like it’s so last decade, but it is globally recognized and gives your small business website a lot of room to grow. Think about where you plan to be down the road.Ĭhoosing a. If we could offer one caveat, before choosing a niche extension for your URL, be sure it’s not pigeonholing your business into a narrow slot. You might also find that a more esoteric extension suits your brand, like. You’ll also find a wide variety of URL extensions for your domain, such as. ![]() If your company is proudly local, consider adding the name of the city or neighborhood, like stellascoffeeNYC. Adding hyphenation between words or a suffix, like “inc” or “ltd,” is one way to go, if that makes sense. If that’s the case, there are ways to create a custom domain name to make it unique. Unless you have a trademark on the name or brand, it may already exist on the web somewhere. Just know that your preferred name might be taken if it’s a popular or competitive niche. Once you commit to a web hosting service, it’s time to choose a domain name for your business website, which is just as vital as picking a name for the business itself. ![]() 10 top tips to make a great small business website 1. Here are 10 actionable tips to start building a small business website to help you look professional and meet your business goals. Whether you’re launching a new company or refreshing your old site to take advantage of new tools and web technology, there’s never been a better time. Plus, you’ll have access to loads of marketing tools and integrations to make it easier to update, publish great content, and reach your customers in meaningful ways. Many website builders have drag and drop functionality, built-in templates, and plenty of resources that make them enough for anybody to use. Spending thousands of dollars on an agency to develop a small business website you and your customers will love is no longer necessary. Web design technology has changed a lot in recent years. But with new tools and website builders, the task is about as straightforward as waving your hands and saying a few. New small business owners - especially those who don’t think of themselves as tech savvy - often cringe at the idea of designing their own website. In other words, getting your business online is a must. Small businesses that lack a web presence will likely lose any potential business to a competitor. The need for internet visibility has amplified as people rely on being able to find the goods and services they need online. A well-crafted small business website can attract new customers, keep existing ones coming back, and help you stand out from others in your niche. No matter your small business's industry, a little razzle-dazzle in your online presence can go a long way. ![]()
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